Pardot - Creating Virtual Pro marketing app extension in Pardot

You can export many external activities to your Pardot like Virtual Pro webinar activities. 

 

These external activities allow you to tap into Pardot’s standard features – Engagement Studio, Automation Rules, Dynamic Lists, and Segmentation Rules – to enable you to blend that data into your Pardot automation.
 

How can you create Marketing App Extension automatically from Virtual Pro to store webinar activities of your prospects?
 

  1. You would need to connect your Pardot account with Virtual Pro and connect your Pardot list with your webinar/event first before going forward.
    • Click here to read more.
  2. Once you have connected your Pardot list with your webinar and completed the field mapping, you will come to the Activities section.

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  3. Once you click on ‘Create and approve’, you will need to enter the name of Marketing app extension which you like, and click ‘Confirm’

    Screenshot 2026-07-01 at 5.46.33 AM.png



    4. Virtual Pro will automatically create the marketing app extension in your Pardot and show it on the Virtual Pro screen to you.

    Screenshot 2026-07-01 at 5.47.10 AM.png
     


    Note: 

    • Virtual Pro will automatically set the Marketing app extension ‘Active in Automation’.
    • If the Pardot limit for Active marketing app extension is reached/exceeded. Virtual Pro will inform you as well on this same screen.

      5. Virtual Pro will export the attendee activities directly into this marketing app extension.

      6. You can see this marketing app extension in your Salesforce/Pardot Marketing app extension list.


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    7. After successfully creating a Marketing App extension, you can select the activities you like to export. Click here to learn more.


 

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